Director of Ad Sales - West at Duolingo

<p>Our mission at Duolingo is to develop the best education in the world and make it universally available. It’s a big mission, and that’s where you come in!</p> <p>At Duolingo, you’ll join a team that cares about educating our users, experimenting with big ideas, making fact-based decisions, and finding innovative solutions to complex problems. You’ll have limitless learning opportunities and daily collaborations with world-class minds — while doing work that’s both meaningful and fun.</p> <p>Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world. </p> <p>Read <a href="https://blog.duolingo.com/?utm_source=greenhouse.com&utm_medium=referral&utm_campaign=generalblog_gh_091224">our blog</a> to learn more.</p> <hr> <p style="text-align: left;"><strong>About the role...</strong></p> <p>Join us to build Duolingo Ads, Duolingo’s direct ad business. Most learners use our free, ad‑supported app—so great ads are core to our mission. We’re hiring a Head of West Coast Sales to open and scale our West Coast region. You will set regional strategy, build and lead a high‑performing team, and own revenue outcomes across priority verticals and agency holding companies. As a player/coach, you’ll cultivate senior‑level relationships, shape pricing and packaging with leadership, and close high‑impact deals that both delight learners and drive revenue while leading a team of sellers. This is a high‑ownership, early‑stage opportunity to help define how ads show up for hundreds of millions of learners while building a repeatable, data‑driven go‑to‑market.</p> <p><strong>🧠  You will...</strong></p> <ul> <li>Own West Coast revenue targets and forecasting; build a healthy, predictable pipeline across named accounts and agency groups, and deliver against quarterly goals.</li> <li>Develop and execute the regional go‑to‑market strategy, including territory design, vertical focus, pricing/packaging inputs, and coverage plans as we scale.</li> <li>Hire, coach, and lead a small team of sellers over time; establish operating rhythms, deal reviews, and CRM hygiene standards that improve forecast accuracy and execution.</li> <li>Build and deepen senior relationships at brands and agencies; open new logos and expand strategic accounts with clear commercial narratives that map Duolingo’s unique strengths (design, IP, native formats) to client objectives.</li> <li>Lead complex deals end‑to‑end—from prospecting and positioning through negotiation, close, renewal, and expansion—partnering tightly with Account Management and Ad Ops for flawless delivery.</li> <li>Share actionable market feedback with sales and product leadership to inform pricing, packaging, measurement, and ad experiences while protecting the learner experience.</li> <li>Operate with speed and rigor in a startup‑like environment, building repeatable sales motions, outreach cadences, and team practices that scale from 0→1 and 1→N.</li> </ul> <p> </p> <p><strong>✅  You have...</strong></p> <ul> <li>8+ years of direct digital ad sales experience with a consistent track record of hunting, closing, and renewing in premium mobile or consumer app environments.</li> <li>Success selling video and native/custom formats and structuring innovative agreements with top‑tier advertisers and agencies.</li> <li>Proven ability to engage senior decision makers while rolling up your sleeves to build collateral, troubleshoot issues, and drive revenue personally.</li> <li>Strong understanding of ad tech and mobile app ecosystems, with skill using data to assess performance and inform pricing and packaging.</li> <li>Excellent communication and presentation skills, and comfort operating with ambiguity at high velocity.</li> </ul> <p style="text-align: center;"> </p> <p><strong>⭐  Exceptional candidates will have...</strong></p> <ul> <li>Established relationships across West Coast brand and agency decision makers.</li> <li>Experience introducing or scaling a new ads product from 0→1 within a publisher or platform environment.</li> <li>Experience shaping regional GTM, sales process, or coverage models beyond an individual book of business.</li> <li>Familiarity partnering with Account Management and Ad Ops on native/custom programs and live‑campaign storytelling to drive renewals.</li> <li>Vertical expertise in Entertainment, Gaming, Streaming, or Tech that accelerates early traction.</li> </ul><div class="co

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