Senior Product Manager at SoFi

Company: SoFi
Location: CA - San Francisco; NY - New York City; WA- Seattle
Employment type: full-time
Posted: 2026-09-30

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Who we are:

Shape a brighter financial future with us.

Together with our members, we’re changing the way people think about and interact with personal finance.

We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.

The Role

SoFi is looking for a Senior Product Manager to help build the products and platforms that power our members' financial lives. In this role, you'll help define, prioritize, and deliver features and experiences that make it easier for our members to borrow, save, spend, invest, and protect their money. Your work will directly contribute to SoFi's mission of helping every member get their money right.

You will own key elements of your product area's strategy, working across engineering, design, data science, marketing, operations, finance, risk, legal, and compliance to translate customer needs and business goals into a clear, iterative roadmap. You'll bridge technical and business worlds to deliver product enhancements that delight users and drive meaningful outcomes.

As a Senior Product Manager, you'll be expected to set ambitious goals, sweat the details, be gritty, and be accountable to results. The specific team and product area will be scoped during the hiring process based on business needs and your background.

What you'll do

Define and execute on a product vision and multi-year roadmap for your product area.
Prioritize and drive backlogs for launch with your dedicated engineering teams, writing detailed requirements and partnering closely with developers.
Own instrumentation, data, and analysis for your products to drive deep understanding, innovation, and product plans.
Work cross-functionally with stakeholders across design, engineering, marketing, operations, legal, compliance, risk, and executive leadership to translate customer needs into shipped product.
Lead experiments and hypothesis-driven work to validate ideas and measure impact on key business and member outcomes.
Operate in a fast-paced agile environment, making trade-offs and decisions to deliver iteratively while driving toward long-term goals.
Champion customer needs with deep empathy for member pain-points and financial goals and be a champion of SoFi's values.

What you'll need

Bachelor's degree or higher, ideally in a technical, finance, or quantitative field.
5+ years of product management experience.
Experience owning end-to-end product delivery, from discovery through launch and iteration.
Superior communication skills, written and verbal, with experience presenting to senior leadership.
Strong analytical and data-driven mindset; comfortable diving into product, business, and operational metrics.
Ability to work closely with engineering to own and dive deep into backlogs, definition of done, and technical details.
High bias for action and ownership; comfortable operating in ambiguous, cross-functional environments.
Passion for your users. You do right by them, always.

Nice to have

Experience in the fintech space or with regulated consumer products.
Experience with hypothesis-based product experimentation and A/B testing at scale.
Experience speaking directly with users, gathering insights, and translating those insights into meaningful product enhancements.
Experience working with remote and distributed teams.

Compensation and Benefits The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location. To view all of our comprehensive and competitive benefits, visit our Benefits at SoFi page! SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law. The Company hires the best qualified candidate for the job, without regard to protected characteristics. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. New York applicants: Notice of Employee Rights SoFi is committed to an inclusive culture. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email [email protected]. We are unable to accommodate remote work from Hawaii, Alaska or Puerto Rico at this time. Internal Employees If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.

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